Niantic lays off staff and shuts down games as it focuses on Pokémon Go
Niantic is making some major organizational changes, including layoffs, game shutdowns, and the closure of its Los Angeles studio, according to an email from Niantic CEO John Hanke shared on the company’s website. The changes are designed to narrow the company’s focus, especially on developing and maintaining its cash cow, Pokémon Go.
Alongside this round of layoffs, which will affect about 230 employees, Niantic will be “sunsetting” its NBA game, NBA All World, Hanke said, and will stop production on its Marvel game, Marvel World of Heroes.
Despite the many game shutdowns, Niantic remains “long term believers in augmented reality as the future form factor for computing,” Hanke said. The company is also keeping an eye on mixed reality devices like the Meta Quest Pro and Apple Vision Pro, which he says are “an intermediate stepping stone to true outdoor AR devices.”